Qatar Duty Free (QDF), which recently launched the first FIFA Store inside the Hamad International Airport (HIA), has been playing a key part in the FIFA World Cup Qatar 2022, an official has said.
QDF vice-president Thabet Musleh said, “This has been an extraordinary period for our beloved home Qatar, and we are proud to have played a significant role in this year's FIFA tournament.”
On Monday, QDF officially launched the first FIFA Store inside HIA – named by Skytrax as the 'World’s Best Airport' – and showcases an impressive collection of FIFA Official World Cup merchandise, souvenirs, collectibles and team jerseys.
The official opening of the FIFA Store was officiated with a ribbon-cutting ceremony led by Qatar Airways Group Chief Executive HE Akbar al-Baker, HIA Chief Operating Officer Badr al-Meer, and Musleh.
The FIFA Store, which spans over 185sq m and operates 24/7, features a collection of FIFA merchandise, including football jerseys, sports attires, accessories, the Official FIFA World Cup Al Rihla Ball, souvenirs and collectibles.
In addition, fans are offered a premium selection of official team jerseys and accessories to show support for their favourite teams. Unique items sold at the FIFA Store include the Al Hilm Pro Final Official Match Ball and Retro FIFA collection items. The stores also feature trophy World Cup replicas and FIFA 2022 branded attire.
Musleh said, “Launching the first FIFA Store worldwide at our brand new expansion in Hamad International Airport is a great honour. As the tournament is coming to an end, we look forward to welcoming thousands of fans travelling through HIA to explore the FIFA Store and shop for memorable souvenirs to mark an unforgettable experience.”
QDF, the Official Retail Partner for the FIFA World Cup Qatar 2022, is also operating all the official FIFA stores located in different locations throughout the iconic eight stadiums of Qatar and the mega store at the FIFA Fan Festival.
A view of the store
Dignitaries at the opening of the store
