The Ministry of Public Health (MoPH) in collaboration with Hamad Medical Corporation (HMC) and Primary Health Care Corporation (PHCC), has launched the fourth phase of the 'Start Now' campaign which aims to encourage the community to adopt a healthy lifestyle.
In its fourth phase, the campaign focuses on helping community members make healthier choices by reducing the consumption of sugar, salt, and fat and how to read food labels.
The initiative is a continuation of the MoPH's efforts to support the adoption of healthy lifestyles in line with the health strategies and the Qatar National Vision 2030.
The campaign will run throughout the month of March, internationally known as Nutrition Month. The Gulf Nutrition Week is also observed from March 7 to 13.
As part of the campaign, awareness messages and videos will be published continuously on social media and websites.
Dr Salah Abdullah al-Yafei, acting manager, Health Promotion and Non-Communicable Diseases and head of Health Education Programmes at the MoPH, said: "We aim to raise community awareness about the health risks associated with consuming sugar, salt, and fat in large quantities and provide useful practical tips while raising awareness on how to read food labels,” he added.
The 'Start Now' campaign was launched in 2017, and during the first three phases of the campaign, the focus was on raising awareness of regular physical activity, choosing healthy foods and beverages, and encouraging healthy lifestyle.
Dr Salah Abdullah al-Yafei.