• New outlet also described as 'world's first family-centric hypermarket'
Al Rawabi Group of Companies has launched the "world's first family-centric hypermarket", Rawabi Hypermarket Izghawa, which is also the largest single-floor hypermarket in the country.
The inauguration ceremony was held on March 2 in the presence of Sheikh Khalid bin Hassan Abdu Rahman al-Thani, director, Al Rawabi Group; M P Abdullah, chairman of Al Rawabi Group; Mohamed Abdullah, managing director, Al Rawabi Group; Hamad al-Qamra, chairman, Al Qamra Group; Abdullah al-Kuwari, director, Tamween; the Board of Directors, embassy officials, Qatar Charity officials, Al Rawabi Group senior management, vendors and Privilege Club members.
M P Abdullah, upon cutting the ribbon and declaring the hypermarket officially open, said: "We are delighted to open the world's first family-centric hypermarket and Qatar’s largest single-floor hypermarket. Rawabi Hypermarket Izghawa offers an unparalleled shopping experience with unique features that cater to the needs of families. We are committed to providing the best products to our customers at the best prices, combined with an unparalleled shopping experience and customer service.”
Mohamed Abdullah noted: “We are really excited to welcome all of Qatar to our flagship store, which is our 17th store in the GCC region. We are looking forward to expanding our footprint in the region with four more outlets slated to open by the fourth quarter of 2024.”
Rawabi Hypermarket Izghawa is spread over 125,000+sqft, and the mall itself spans more than 250,000+ sqft, making it one of the largest shopping destinations in the region, a press statement noted. It boasts of more than 25 checkouts.
The hypermarket is equipped with several first-of-its-kind features, including a family lounge, family studio, family checkout, family dining area and family fun area. It also features the "Qatar’s first smart retail hypermarket", with smart assistance, drive-through, smart tokens and smart screens that offer visuals of the products inside and share relevant information and special offers with shoppers.
Rawabi Hypermarket Izghawa is also the first hypermarket in the Middle East to introduce two types of Privilege Cards: Ahlan Premium Privilege and Ahlan Privilege card, which offer exclusive benefits and discounts to customers. The hypermarket is eco-friendly and features energy-saving CO2 machines, go-green checkouts, and many cross-merchandising displays for easy buying for the customers.
Rawabi Hypermarket Izghawa is a one-stop shop for families, providing an extensive range of quality products at competitive prices. The store features an organic and healthy section, bulk buy, entertainment areas, cafes, food courts, Tamween Qatar, fresh food, in-house bakery, hot food, Mediterranean sweets, fresh juice, a salad bar, roastery, global foods, deli, meat, vegetables & fruits, poultry and fishery sections. The hypermarket also has sections for fashion, luggage, stationery, sports and fitness, footwear, toys, home furnishing, health, wellness and gym accessories.
The in-house cafes offer an international experience with the "best-quality coffee and sandwiches at unmatched prices".
Rawabi Group also signed a 'CP' (Charity Partner) programme - Turkiye campaign agreement with Qatar Charity during the inauguration ceremony and donated QR100,000 as part of its partnership and co-operation in the field of humanitarian and community work. The agreement was signed by Sheikh Khalid bin Hassan Abdu Rahman al-Thani and Ahmed bin Yousef Fakhroo, chief of Media and Resources Development, Qatar Charity.
On signing the agreement, Sheikh Khalid said: “We are proud to associate with Qatar Charity, whose efforts to alleviate poverty and provide help and support to those in need across the world irrespective of caste, creed and religious beliefs is a shining example of Qatari culture.
"Rawabi Group is committed to preserving heritage and following Qatari social ethics while providing the best services and products to satisfy customers' needs and promoting Qatari products through strong, omnichannel outreach.”