The Civil Service and Government Development Bureau (CGB) has launched the unified platform for managing and unifying the customer experience "Sharek”.The CGB said in a statement that Sharek saves time and effort by facilitating procedures with the support of artificial intelligence (AI).The platform brings together the services of 40 government bodies and establishes communication channels with customers.CGB president Abdulaziz bin Nasser bin Mubarak al-Khalifa said that the launch of Sharek comes within the framework of a strategy to improve government services and customer experience in Qatar, as well as to raise government service accessibility and effectiveness.He added that the platform is an essential element in the government excellence programme, focusing on customers, solutions and technical systems to improve their experience and interaction with government entities.CGB Government Development Affairs director Raed Ibrahim al-Emadi said that Sharek is aimed at changing the existing concept of government services altogether, underscoring the significance of unifying the channels of communication of customers with the various government entities.He said that the platform will measure the percentage of customers' satisfaction with the services provided in an objective manner based on facts and figures, which will then be used to assist decision makers in improving and developing government services.Al-Emadi added that Sharek, which was designed based on the UN standards for electronic participation, allows customers to book an appointment prior to visiting participating government entities, receiving priority status in the waiting queue, with service provider employees able to view the customer's service history via their phone number to understand their needs, and providing them with more efficient and fast service.
December 25, 2023 | 10:07 PM