Qatar University (QU) unveiled its new visual identity in a special celebration attended by QU President Dr Omar al-Ansari, along with vice-presidents, deans of colleges, officials and staff from various sectors of the university.
The logo consists of three important elements, starting with the seven pillars representing the iconic architectural identity of Qatar University. The number one ‘1’ reflects university’s standing as being the first and oldest institution of higher education in the country, with nearly every household in the Qatari community having affiliates associated with the university. The commitment to preserving the design of the Islamic mashrabiya in the logo was also emphasised, reflecting adherence to principles, values and Islamic identity with a subtle update to its lines.
During the ceremony, Dr al-Ansari said: “Thanks to the contributions of its faculty, researchers and graduates, the university has achieved numerous successes and significant accomplishments and has climbed the highest ranks regionally and internationally. These successes strengthen loyalty to the university among the QU community, alumni and prospective students.”
There was an urgent need for a unified identity that reflects the collaboration of various sectors, colleges and centres within the university under a common slogan, Dr al-Ansari said, noting that their objectives include: enhancing the national identity of the university, affirming its position, importance, role, and values, emphasising the coherence of the university’s entity through integration between its sectors, colleges and centres.
Director of Communications and Public Relations, Eatidal al-Qatami said: “We believe in the role of each individual in solidifying our position as the first and largest university in the country. Today, we reaffirm this commitment through our communication and public relations by introducing our new visual identity. We have ensured the preservation of the logo’s identity, authenticity and close connection to the name of Qatar University, while updating its elements.”
