Innovation by Design Summit at MDD to gather luminaries

Innovation by Design Summit 2024 is all set to debut on April 24, bringing together more than 400 luminaries, including thought leaders, innovators, artists, creators, business magnates, and entrepreneurs at Msheireb Downtown Doha’s (MDD) Doha Design District.

The event, organised by Msheireb Properties in collaboration with Fast Company Middle East, aims to spark a transformative dialogue on the power of design and explore its potential for change.

The day-long summit will tackle a diverse array of topics, ranging from sustainable materials to the global impact of the region’s design language – influenced by the vibrant creativity at the heart of MDD.

A highlight will be the inaugural edition of the Msheireb Awards, celebrating Innovation in Design, recognising the innovators and visionaries shaping the landscape of Qatar and beyond. Blending art, architecture, design, and sustainability, organisers noted that the summit promises to be more than just a conference but a dynamic melting pot of ideas. It will feature sessions, panels, debates, and workshops, offering attendees a comprehensive and influential experience.

Set against the backdrop of the Doha Design District, renowned as a unique hub for creatives, this summit is poised to be a must-attend for those eager to explore emerging trends and be part of the global design community.

The schedule and programme of activities include speaking sessions and panel discussions with prominent speakers, including Faysal Tabbarah, associate dean and Professor of Architecture, American University of Sharjah; Nasser Abulhasan, principal, AGi Architects; and Ahmad Kattan, concept designer and architect; among others.

“Can Design Save the World?” will explore how design can change minds and perhaps even the planet itself while “Can We Adopt Sustainable New-Age Materials?” focuses on the possibilities of adopting sustainable materials and their impact on global sustainability efforts.

“Mind the Artificial Intelligence (AI) Gap: Deciphering Content and Business Realms” by Dr Mario R García, CEO and founder of García Media, will unravel the mysteries behind AI and its influence on content creation and corporate strategies.

“Circular Design in Practice - Transforming Waste into Resources” by Arthur Huang, founder of Miniwiz will lead attendees through practical strategies for implementing circular design principles, turning waste into valuable resources.

A discussion, titled “Fireside Chat: How Can Museums Use Technology to Become Immersive?” will look into the transformative journey of museums as they integrate technology to create immersive experiences for visitors. “Are We Designing for the Experience Economy?” will dissect the strategies needed to exceed expectations in the experience economy.