Malabar Gold & Diamonds (MGD), the sixth-largest jewellery retailer worldwide with more than 350 outlets across 13 countries, has introduced their innovative showroom experience concept at Al Wahda Mall in Abu Dhabi, UAE, a statement said Monday.

The new showroom was inaugurated by popular Indian actress and MGD brand ambassador Kareena Kapoor Khan in the presence of international operations managing director Shamlal Ahamed, finance and administration director Ameer C M C, manufacturing head Faisal A K and other senior management team members.

Kareena Kapoor Khan's presence drew massive crowds of Abu Dhabi residents to Al Wahda Mall. The new showroom, established by revamping and relocating MGD's existing outlet in Al Wahda mall, marks the brand’s 15th showroom in the Abu Dhabi and Al Ain region and 63rd in the UAE.

The showroom houses a host of never-before-seen designs in gold, diamond and precious gems across MGD's numerous exclusive brands such as Mine, Era, Viraaz, Precia, Ethnix & Divine. Comprising traditional jewellery, modern jewellery, daily wear jewellery and much more, the designs in 18K, 21K and 22K gold jewellery have been curated from over 20 countries. The showroom has also been equipped with a customised jewellery designing facility.

“At Malabar Gold & Diamonds, we strive to adapt to the ever-changing preferences of our customers, right from innovative designs to robust after-sales services while upholding sustainability and transparency. With each showroom launch, we are inching closer to our goal of being the world’s number one jewellery retailer," commented M P Ahammed, chairman of Malabar Group.
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