Msheireb Properties announced the successful conclusion of the Msheireb Downtown Doha (MDD) Summer Season, which firmly established it as 'Qatar's premier family destination'.
The season, running from June to August, saw unprecedented footfall and visitor engagement, setting new benchmarks for urban entertainment in Qatar.
Dr Hafiz Ali Abdulla, senior director of Corporate Communication at Msheireb Properties, said: “This summer season has been a testament to MDD’s role as a cultural and social hub for Qatar. The remarkable increase in visitors reflects not just the appeal of our events, but the growing appreciation for the sustainable urban living model we've created. It’s particularly gratifying to see how our educational and cultural initiatives have resonated with families, reinforcing MDD's position as a place where heritage and modernity coexist harmoniously."
Overall footfall reached an impressive 2,388,809 visitors from June 16 to August 31, marking a substantial 73.2% increase compared to the same period in 2023. Msheireb Galleria, a key attraction within MDD, welcomed 802,407 visitors during this period. The eco-friendly tram service saw ridership soar to 64,807 passengers, a 44% increase compared to the previous year.