Alfardan Premier Motors Co., the official retailer of Jaguar Land Rover in Qatar, unveiled an exclusive display at Msheireb Downtown Doha (MDD), the world’s first fully built smart and sustainable city district, a statement said.

Until December 31, this captivating installation will showcase different Range Rover models starting with the inspiring Range Rover Sport SV, the most powerful and dynamic Range Rover Sport ever, blending supreme performance and dynamism with peerless Range Rover capability, refinement, and reductive design.

The Range Rover Sport SV redefines the boundaries of performance, boasting a 0-100 km/h time of just 3.8 seconds and a top speed of 290 km/h. This remarkable feat is achieved through a combination of innovative suspension, braking, and engine technologies, making it the fastest Range Rover Sport ever created.

MDD, with its pioneering blend of technology, sustainability, and architectural grandeur, sets the stage for Range Rover to redefine modern luxury. This unique collaboration reflects the brand's evolution, demonstrating a keen understanding of the discerning customer who seeks opulence without compromising on environmental responsibility.

In a press statement, Alfardan Premier Motors general manager Nasr Jairoudi said: “The integration of smart and sustainable elements in Msheireb Downtown is a perfect match for Range Rover’s vision of luxury that evolves with the times. This display allows us to connect with a forward-thinking audience and demonstrates our leadership in the industry by combining performance with sustainability.”
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