Alaraby TV Network has won the Audience Honour Award at the 9th annual Shorty Impact Awards for its pioneering programme Fi Al Hadara (About Civilisation).The award specifically recognised the episode titled Illusions of Happiness, which addresses the dangers of addiction.The episode’s script was written by Kareem Mansi, with dramatic adaptation and comic sketch written by Abdelrahman Jawish, and directed by Waleed El-Geneidy.Illusions of Happiness highlights the hidden and destructive effects of addiction, taking viewers on an exploratory journey that blends painful realism with satirical presentation.This unique balance has contributed to About Civilisation's notable success since its launch, helping it build a loyal and wide-ranging audience.This success has enabled the programme to boldly tackle sensitive issues and foster societal discussions that inspire positive change and enhance public awareness.Regarding this achievement, Amira Hamza, the head of Digital at Alaraby TV Network, said:"Alaraby Tube team is delighted with this accomplishment, especially since the nominated episode addresses an important issue affecting both Arab and global communities.”"This audience recognition reflects the popularity of Fi Al Hadara and reaffirms our commitment to delivering meaningful cultural and social content that raises awareness and positively impacts society,” he said.Alaraby Tube is a digital platform affiliated with Alaraby TV Network.It specialises in producing innovative digital content that presents social and cultural issues in a modern and engaging manner.The platform aims to empower and inspire Arab audiences through programmes that resonate with their interests and aspirations.
November 23, 2024 | 10:13 PM