This unique volunteer initiative was designed by the Center for Patient Experience and Staff Engagement to enhance patient experience by integrating empathy and personal connection into healthcare delivery.
Coming from all walks of life and section of Qatar’s community, since 2024, the PCC ambassadors have completed more than 220 assignments, significantly enriching the patient journey at HMC.
Their contributions range from organising recreational activities and providing emotional support to facilitating patient feedback and assisting medical staff, making them an integral part of the healthcare process.
Nasser al-Naimi, chief of Patient Experience at HMC and director of Hamad Healthcare Quality Institute said these volunteers serve as crucial bridges between patients and healthcare professionals, fostering an empathetic and supportive environment that enhances the overall patient journey and aligns with HMC's mission of delivering person-centred care.
“The PCC ambassadors have made a profound difference in the lives of patients and their families,” al-Naimi said. “By helping patients navigate complex medical systems and offering emotional support during difficult times, they have reinforced the essential role of human connection in healthcare. Their dedication highlights the profound difference volunteerism can make in creating a compassionate healthcare environment."
PCC ambassadors are given full training and support throughout their time. Al-Naimi said that becoming an ambassador requires a time commitment but the personal and community benefits were intangible.
“I call on members of the community to become part of a dedicated team committed to transforming the patient experience at HMC. Your contributions can make a difference in the lives of patients, their families, and the broader healthcare community,” he said. “By becoming a PCC ambassador, you can be part of a programme that makes a tangible impact, helping to create a more compassionate and person-centred healthcare environment.”
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