FNAC opens its first Middle East outlet in Qatar

By Joseph Varghese/Staff Reporter

Leading international retailer of cultural, leisure and technological products, FNAC opened its first outlet in the Middle East at Doha's Lagoona Mall.

The opening event, held under the patronage of HE the Minister of Education and Higher Education, Dr Mohamed Abdul Wahed al-Hammadi, was attended by HE the Minister of Culture, Arts and Heritage, Dr Hamad bin Abdulaziz al-Kuwari, Qatar Chamber chairman Sheikh Khalifa bin Jassim bin Mohamed al-Thani, FNAC’s vice president Franchising and New Format of FNAC Group Manuel Biota, French ambassador Eric Chevallier, Darwish Holding chairman and managing director Bader al-Darwish, and vice chairman Saoud al-Darwish.

Several key members of the Qatari community, many ambassadors, and other dignitaries were also present at the opening ceremony.

HE al-Kuwari maintained that it was the right time for the opening of a new French retail store in Qatar.

He explained “ The culture ministers of France and Qatar will be meeting next week in Paris as an outcome of the state visit of HH the Emir Sheikh Tamim bin Hamad al-Thani to France recently, to discuss several important areas of cultural cooperation. Doha has emerged as the cultural capital with great advancements in several cultural feats especially in the Arab world and the addition of a cultural specific store adds to the country’s efforts in promoting culture.”

Bader al-Darwish, said, “We are very excited to bring FNAC to Qatar and are confident that this new destination will further enhance the nation’s cultural fabric.All our initiatives are focused on excellence, quality and creativity, and this strategic partnership further reiterates our commitment to bringing the very best in global brands and innovative concepts to our local audiences.”

FNAC official Biota said, “As part of its strategic development, FNAC is opening its first store in the Middle East, aiming to use Qatar as a window platform and centre of excellence to its future expansion in this region.”

With a wide range of products, services and activities, FNAC provides a one-stop destination for the community to access the latest gadgets, discover books or attend events all under one roof. FNAC also promises a unique and enriching experience for people of all ages and offers the most sought after selection in editorial, entertainment, cultural and technical products and appliances.