New Discovery to make debut at motor show

Jaguar Land Rover Mena and its exclusive retailer partner in Qatar, Alfardan Premier Motors Co, have confirmed their participation in the upcoming seventh edition of Qatar Motor Show. Running from April 18 to 22, Qatar Motor Show 2017 will take place at the Doha Exhibition and Convention Centre.Alfardan Premier Motors will be displaying the all-new Discovery at the show, giving motoring fans a glimpse of the vehicle. Redefining the large SUV, the all-new Discovery is a “highly desirable, extremely versatile and hugely capable premium SUV perfect for families and adventure enthusiasts”, according to a statement. “The revolutionary design gives the all-new Discovery a dynamic appearance with sophisticated surfaces and precisely engineered details designed to resonate with customers on an emotional level.” Jaguar Land Rover’s InControl Touch Pro infotainment system adds to the vehicles superior versatility. The intuitive set-up features a large 10-inch touchscreen positioned high on the centre console, enabling Land Rover’s designers to reduce the number of switches on the centre console by a third, delivering a clean and uncluttered appearance. The all-new Discovery retains the renowned Land Rover all-terrain capability thanks to its combination of “excellent off-road geometry and advanced technology”, while improving its everyday usability. A comprehensive suite of off-road driving technologies ensures that the Discovery’s all-terrain capability is easy to access for even inexperienced drivers.Rabih Ataya, general manager, Alfardan Premier Motors, said: “We continue to see both the Jaguar and Land Rover brands keep pace and surpass customers’ expectations in Qatar and are proud to partner with the company once again to showcase their exciting line-ups at the 2017 Qatar Motor Show. Jaguar Land Rover’s loyal customer base is growing in Qatar and this event is another perfect opportunity for us to engage with motoring enthusiasts. I am confident that this year’s line-up will wow crowds.”Visitors to the Jaguar Land Rover stand at Qatar Motor Show will also get a closer look at Jaguar’s 2017 line-up, including the Jaguar F-PACE, F-TYPE Coupé, XJ, XF and XE.Introducing its enhanced 2017 line up at the show, Land Rover will be displaying the all-new Discovery, Range Rover, Range Rover Sport, Range Rover Evoque and Discovery Sport.