Ezdan Mall Al Wakrah has launched the ‘Heritage Walls’ initiative to promote Qatar’s cultural identity through murals.
The murals have been created by well-known local and expatriate artists who are keen to express their love for Qatar.
In a press statement yesterday, the Ezdan Mall Al Wakrah management said it has allocated seven large walls in different parts of the mall for the murals, which depict Qatar’s most prominent traditions, edifices and local traits.
Commenting on the event, Ezdan Malls Group GM Malik Awan said: “Ezdan Mall is not just meant for shopping and entertainment but also a platform through which we convey a great message in supporting Qatar’s culture and environment through arts. We believe it’s our responsibility to highlight our legacy, as art and culture play a very positive role in building the image of our nation.
“We seek to make our guests feel they are at home rather than in an ordinary shopping experience. To achieve this, we partnered with Friends of the Environment Centre, a non-government organisation focusing on ecological preservation and educating people about preserving and rehabilitating our environment. Friends of the Environment Centre also promotes cultural diversity cherishing the Qatari identity.
“Each wall has its own story line related to Qatar’s culture and heritage, such as the ‘Batoola’, one of the popular masks Qatari women use to cover their faces.
Paintings also include sand dunes, camels and falcons, which is a national emblem in Qatar; as well as the oryx, an antelope species that lives in the Arabian Peninsula.
Other paintings focus on pearl-diving, fishing and modern Doha with its distinctive towers and the attractive Corniche. Mall guests can enjoy the scenery and the worthy information as they walk through the malls pathways.”
He added, “Ezdan Mall is proud to have a pioneering vision to raise awareness on the importance of preserving the environment through its ongoing Green Dream 2022 initiatives. People visiting Ezdan Mall Al Gharafa and Al Wakrah will have the chance to contribute to Qatar National Vision 2030 by planting in our ‘Eggshell Planting’ station.”
The initiative supports Ezdan Mall Al Wakrah’s vision to keep Qatari culture and heritage alive, the statement adds.
Ezdan Mall Al Wakrah has allocated seven large walls for the murals, which depict Qatar’s most prominent traditions, edifices and local traits.
