This Ramadan, Carrefour Qatar has donated QR350,000 to the Education Above All (EAA) foundation to provide underprivileged families with greater access to education.
Through a series of initiatives throughout the holy month, Carrefour has leveraged its vast reach to help strengthen the communities it serves through (EAA) Foundation’s “Together” programme.
During the first week of the Holy month, Carrefour joined forces with its customers, matching each donation. In mid-Ramadan, Carrefour partnered with Unilever as the company donated QR1 to EAA, each time a customer bought a Knorr or Hellman’s mayonnaise from Carrefour.
During Eid, Carrefour committed to donating QR1 each time a customer scanned their MyClub barcode at check-out, resulting in a total donation of QR54,000.
The series of on-going donation initiatives encouraged customers to continue donating throughout the month, with proceeds seeing a significant increase during Eid al-Fitr. This Ramadan marks one year of collaboration between Carrefour and EAA, resulting in total donations of QR4mn over the course of one year.
“Carrefour is highly committed to bringing hope to the youth by giving them access to quality education. We are strong supporters of education and believe it is a main pillar to develop the community. Our strong partnership with EAA is testament to this commitment. By joining forces, we are able to go the extra mile to provide all-important support to those that need it most, equipping the youth with the necessary resources to lead full, independent lives. In addition to our charity partners, we thank the hard work of our employees and customers for their generous donations, especially during this particular time of the year,” Carrefour Qatar country manager Laurent Hausknecht said.
Moza al-Mansouri, Fundraising and Partnerships specialist of EAA Foundation, said: “EAA Foundation is proud to work alongside partners, like Carrefour Qatar. This donation will contribute to our mission that aims to quality education and learning prioritised for children and youth living in Qatar. We are committed to protecting every child’s right to an education, now more than ever. Together, we are trying our best to ensure that there is no interruption to learning regardless of any new obstacles caused by the current situation. No matter what the challenge, EAA stands by its mission to continue empowering the children and youth through education”.
