Al Asmakh Mall relaunched with new design and more offerings

The complete revamp lends an iconic feel to the overall architecture and interior of the mall. The interiors areas are inspired by the desert oasis concept. The ceiling pattern is derived from desert wind causing the sand pattern seen in the floor design and colour used.The perforated panel design pattern seen on the columns is derived from the local Mashrabiya pattern. The selection of an earthy colour pallet makes the exterior and the interior of the mall look integrated. Speaking about the change, Shumalan Naicker, territory head, Landmark group, said: “It’s an absolute delight seeing this mall transform from its previous structure to the beautiful contemporary look. It’s one of the most preferred shopping destination because of its location, offerings, service and accessibility.”"The offerings in Al Asmakh Mall are wider than before with new stores such as Max, Shoexpress, Al Meera, Starbucks, Papa Johns, Florenza added. The existing stores such as Centrepoint, Home Centre, Emax, Fun Ville, Mc Donalds, Basking Robbins also have a new contemporary look."The mall has used digital technology to modernise the feel. The exterior screen on the façade gained a lot of prominence and attention,” he added.