* The five-day show organised by Qatar Tourism is expected to introduce new and international luxury brands as well as successful young Qatari designers
The Doha Jewellery & Watches Exhibition (DJWE) is set to take place from May 9 to 13 at the Doha Exhibition and Convention Centre, bringing together the biggest names in the industry and connoisseurs of luxurious ornaments and timepieces, Qatar Tourism announced yesterday on its website.
The latest edition of DJWE, organised by Qatar Tourism, is expected to introduce new and international luxury brands, as well as successful young Qatari designers who will showcase exceptional pieces in the five-day show.
“In 2022, DJWE will continue to be the heart of glamour, where exclusivity, beauty, art, legacy, and unique craftsmanship come together to tell the unforgettable story behind each jewel.
“For 17 years, the Doha Jewellery & Watches Exhibition has been at the forefront of the Qatar business events calendar, successfully retaining its reputation as a high-profile gathering for jewellery aficionados, global brands, and aspiring designers,” Visit Qatar posted on its website, adding that the event also aims to reflect “the cultural heritage of glamour and craftsmanship”.
The previous edition of DJWE witnessed 129 exhibitors from 14 countries participating, and more than 32,000 visitors from 175 countries attending.
It also featured the Young Qatari designers pavilion, in addition to a number of workshops such as The Art of Rarity with diamonds run by De Beers, Objectif Horlogerie, and Qatar Watch Club.
These young designers presented some of their unique collections, which infused pieces inspired by local elements such as a desert rose or sadou weaving patterns while locally sourced pearls attracted many visitors.
The 2020 edition, covering 33,000sqm of space — the largest so far – housed huge pavilions from Qatar’s seven industry powerhouses: Alfardan Jewellery, Ali Bin Ali Luxury, Al Majed Jewellery, Amiri Gems, Fifty One East, Al Muftah Jewellery and Blue Salon.
The DJWE 2020 also put a spotlight on the Indian pavilion, which housed 28 leading brands that displayed the South Asian country’s craftsmanship and styles, and the Turkish pavilion which highlighted 11 established Turkish brands.
As one of the much-anticipated events in Qatar, DJWE has become a leading platform for lovers of luxury and jewellery, which also features the latest trends and innovations in the industry.
According to the organisers, the exhibition will take place in a Covid-19 compliant venue and safe environment, ensuring all health-protective rules and regulations are in place.