* 389 commercial buildings notified of the need to carry out maintenance work
Al Rayyan Municipality, in co-ordination with property owners, is conducting necessary maintenance works for buildings and real estate in accordance with Qatar's comprehensive urban plan , as part of the Ministry of Municipality's keenness to improve the aesthetics of cities across the country.
Al Rayyan Municipality director Jaber Hassan al-Jaber said a team of specialists from the municipality has been formed to survey commercial buildings in various areas. About 638 buildings have been inspected and 389 commercial buildings notified of the need to carry out maintenance work in co-operation with property owners. He said maintenance work has already begun at 90 properties, and work is underway on the rest of the properties that have been notified.
He explained that 515 billboards at about 1,100 shops are currently being reorganised at Salwa, Furousiya, Industrial and Aziziya commercial streets.
Inspection is currently underway of commercial buildings in Othman bin Affan, Al Shafi, Muaither commercial, Umm Al-Dome, Al-Rowaidat, Al-Tawba and Canary streets.
Al-Jaber added that the role of municipalities in the initiative to organise shop billboards is regulatory, aiming to contribute positively to improving the quality of life in the city and the prosperity of commercial urban areas.
Municipalities also co-ordinate with relevant authorities of the ministry and those related to other ministries, as well as have a supervisory role to correct negative visual effects, especially in areas with high-quality visual components, and reduce unaesthetic building facades.
He noted that banners are one of the ways to display external advertising for shops and have great importance in communicating information to the public, as these help companies introduce goods offered and services provided and promote the activities practiced by them.
He added that the billboard organising process contributes to supporting the distinctive Qatari identity. It also helps upgrade and improve services to achieve Qatar's National Vision, and encourages the advertising sector to co-operate in order to beautify the visual landscape of the city and contribute to its aesthetic co-ordination. This also maintains an acceptable level of visual image and safety components of the region.
The director of the Al Rayyan Municipality stressed that organising billboards does not mean unifying them in terms of shape and specifications as some may feel. There are different advertising banners' designs depending on the urban styles adopted for commercial buildings according to the overall urban plan. What is needed is harmony and consistency of style, colour and dimensions.
The Ministry of Municipality in May launched the first copy of the second edition of the "guidebook of planning and organisational conditions and the procedures for the means of media and advertisement in Qatar." This aims to guide and define the requirements governing the quality and levels of advertising and propaganda media, whether they are within the boundaries of the property or outside, or were independent, and determine the distance between and integration with the surrounding urban elements.
The guide includes the development of standards and planning requirements for the advertising sector, which helps to better the urban landscape and improve the visuals of the city's landmarks.
Jaber Hassan al-Jaber |
He explained that 515 billboards at about 1,100 shops are currently being reorganised at Salwa, Furousiya, Industrial and Aziziya commercial streets.
Inspection is currently underway of commercial buildings in Othman bin Affan, Al Shafi, Muaither commercial, Umm Al-Dome, Al-Rowaidat, Al-Tawba and Canary streets.
Al-Jaber added that the role of municipalities in the initiative to organise shop billboards is regulatory, aiming to contribute positively to improving the quality of life in the city and the prosperity of commercial urban areas.
Municipalities also co-ordinate with relevant authorities of the ministry and those related to other ministries, as well as have a supervisory role to correct negative visual effects, especially in areas with high-quality visual components, and reduce unaesthetic building facades.
He noted that banners are one of the ways to display external advertising for shops and have great importance in communicating information to the public, as these help companies introduce goods offered and services provided and promote the activities practiced by them.
He added that the billboard organising process contributes to supporting the distinctive Qatari identity. It also helps upgrade and improve services to achieve Qatar's National Vision, and encourages the advertising sector to co-operate in order to beautify the visual landscape of the city and contribute to its aesthetic co-ordination. This also maintains an acceptable level of visual image and safety components of the region.
The director of the Al Rayyan Municipality stressed that organising billboards does not mean unifying them in terms of shape and specifications as some may feel. There are different advertising banners' designs depending on the urban styles adopted for commercial buildings according to the overall urban plan. What is needed is harmony and consistency of style, colour and dimensions.
The Ministry of Municipality in May launched the first copy of the second edition of the "guidebook of planning and organisational conditions and the procedures for the means of media and advertisement in Qatar." This aims to guide and define the requirements governing the quality and levels of advertising and propaganda media, whether they are within the boundaries of the property or outside, or were independent, and determine the distance between and integration with the surrounding urban elements.
The guide includes the development of standards and planning requirements for the advertising sector, which helps to better the urban landscape and improve the visuals of the city's landmarks.