McDonald’s Qatar signed a partnership with Education Above All (EAA) to support the foundation’s programmes for two years through awareness-building, fundraising and volunteering.
To celebrate the partnership launch, McDonald’s Qatar hosted a Happy Day at the First and Second Assalam Schools, a statement from EAA said Tuesday.
The event was attended by McDonald’s general manager Mithqual Abu Nasser, and EAA programme director Talal al-Hothal.
Commenting on the partnership, Al-Hothal said: “This agreement outlines what promises to be a fruitful partnership. We are looking forward to co-operating with McDonald’s Qatar to whom we extend our thanks for supporting our mission to broaden educational access, particularly for children from marginalised backgrounds. Education is the key to unlocking the Sustainable Development Goals. By supporting education, we not only empower our youth, but build a more prosperous future for Qatar.”
Under the partnership, donations will be collected directly at the restaurant counters, by asking McDonald’s Qatar customers if they would like to add as little as QR1 to their total bill. In addition, McDonald’s Qatar is committed to participating in key activations and local events, organised by EAA. The two partners will also schedule periodic volunteering programmes, whereby McDonald’s Qatar employees will participate in ‘Happy Days’ hosted in Assalam Schools, with food and fun activities.
EAA, in collaboration with the Ministry of Education and Higher Education and national charitable organisations, initiated mechanisms in 2019 to support children in Qatar with access to education through the establishment of specialised, tuition-free schools entitled “Assalam.”